Commerce
THERE IS NO STORE
OF THE FUTURE
ONLY THE CUSTOMER
OF THE FUTURE
RETAIL EVOLUTION IS NOT DIGITAL
IT IS HUMAN CENTRIC
POWERED BY TECHNOLOGY
CUSTOMER CENTRICITY
+
SPECIALTY EXPERIENCE
+
OMNI-CHANNEL CAPABILITIES
=
INNOVATIVE, SUCCESSFUL
RETAIL SOLUTIONS
Meet Your Team
DREW JASPERSE
Sr. Designer, Retail Environments
(An)drew Jasperse has spent the last decade contributing to flagship stores and experiences for brands like AT&T, Deloitte, Dockers, Umpqua Bank and The Catholic Church. Most recently, Drew helped design the first two Nike House of Innovation stores in NYC and Shanghai, along with the relaunch of the Nike Harajuku store. As if that weren’t cool enough, Drew is also an accomplished jazz singer. Reach out to Drew for his take on environmental design or other accomplishments he’s too humble to share here.
JILLIAN SHAPIRO
Director, Digital + Data Marketing
An experienced technologist, Jillian has spent 14 years driving data solutions and customer insights strategy for clients including Pepsico, Warner Bros and Hershey’s. As a self-professed data geek, Jillian brings a love of workflow creation, cloud technologies, digital asset management and proprietary digital product development to WONGDOODY. Along with an impressive amount of 90’s Hip Hop trivia. If you want to chat about data technology or Wu Tang Clan with Jillian, don’t hesitate to reach out.
LINDSAY CAMPAU
Director, Business Development
Lindsay is a people person, plain and simple. Two decades ago she began her career as a designer and evolved into client service and new business engagement—which has led her to deeply understand and appreciate the work and the challenges of the industry from all angles. She’s spent time at Starbucks, Digital Kitchen, Hornall Anderson and ZAAZ/Possible, among others. Get in touch with Lindsay to find out more about how WONGDOODY can help you, or at least to discover who your mutual friends are (cause she knows everyone.)
EVA DOAK
Account Supervisor
Eva’s background in advertising, branding and design gives her unique perspective on bringing multichannel campaigns to life in-store. She’s partnered with T-Mobile, Microsoft and GoSmart to create experiences in both flagship and fleet stores. For the Bill & Melinda Gates Foundation, she produced events in New York, Kenya, India and Davos centered around global health and development. And while Eva is a classically trained actor, she’s so good at this job she’s never even had to work as a waiter.
MADDY KERESZTURI
Commerce Practice Coordinator
That’s Kereszturi, pronounced Care-A-Stir-E. See, Maddy knows how to make complicated things simple. As a PM at Crispin Porter Bogusky, she spearheaded notable, PR-worthy campaigns and projects for clients including Domino’s, Michelob Ultra, American Airlines, and Fruit of the Loom. As a past cheerleader herself, Maddy also leads the social media team for the world’s most prestigious Three-Day cheerleading competition, The Cheerleading Worlds. And yep, she can do a mean backflip herself.
STEVE WHITE
Executive Director
You’ve seen him on our leadership page, and now appearing again here as director of our Commerce Innovation practice! Steve’s background as an engineer and coder, combined with his entrepreneurial spirit and decade plus of global experience in retail and digital transformation makes him a sought-after expert both inside and outside the walls of Wongdoody. He’s also a classically trained chef (and possibly an overachiever.) Reach out to Steve anytime if you’d like to to talk mise en place or the future retail.
DREW JASPERSE
Sr. Designer, Retail Environments
(An)drew Jasperse has spent the last decade contributing to flagship stores and experiences for brands like AT&T, Deloitte, Dockers, Umpqua Bank and The Catholic Church. Most recently, Drew helped design the first two Nike House of Innovation stores in NYC and Shanghai, along with the relaunch of the Nike Harajuku store. As if that weren’t cool enough, Drew is also an accomplished jazz singer. Reach out to Drew for his take on environmental design or other accomplishments he’s too humble to share here.
JILLIAN SHAPIRO
Director, Digital + Data Marketing
An experienced technologist, Jillian has spent 14 years driving data solutions and customer insights strategy for clients including Pepsico, Warner Bros and Hershey’s. As a self-professed data geek, Jillian brings a love of workflow creation, cloud technologies, digital asset management and proprietary digital product development to WONGDOODY. Along with an impressive amount of 90’s Hip Hop trivia. If you want to chat about data technology or Wu Tang Clan with Jillian, don’t hesitate to reach out.
LINDSAY CAMPAU
Director, New Business Development
Lindsay is a people person, plain and simple. Two decades ago she began her career as a designer and evolved into client service and new business engagement—which has led her to deeply understand and appreciate the work and the challenges of the industry from all angles. She’s spent time at Starbucks, Digital Kitchen, Hornall Anderson and ZAAZ/Possible, among others. Get in touch with Lindsay to find out more about how WONGDOODY can help you, or at least to discover who your mutual friends are (cause she knows everyone.)
EVA DOAK
Account Supervisor
Eva’s background in advertising, branding and design gives her unique perspective on bringing multichannel campaigns to life in-store. She’s partnered with T-Mobile, Microsoft and GoSmart to create experiences in both flagship and fleet stores. For the Bill & Melinda Gates Foundation, she produced events in New York, Kenya, India and Davos centered around global health and development. And while Eva is a classically trained actor, she’s so good at this job she’s never even had to work as a waiter.
MADDY KERESZTURI
Commerce Practice Coordinator
That’s Kereszturi, pronounced Care-A-Stir-E. See, Maddy knows how to make complicated things simple. As a PM at Crispin Porter Bogusky, she spearheaded notable, PR-worthy campaigns and projects for clients including Domino’s, Michelob Ultra, American Airlines, and Fruit of the Loom. As a past cheerleader herself, Maddy also leads the social media team for the world’s most prestigious Three-Day cheerleading competition, The Cheerleading Worlds. And yep, she can do a mean backflip herself.
STEVE WHITE
Executive Director
You’ve seen him on our leadership page, and now appearing again here as director of our Commerce Innovation practice! Steve’s background as an engineer and coder, combined with his entrepreneurial spirit and decade plus of global experience in retail and digital transformation makes him a sought-after expert both inside and outside the walls of Wongdoody. He’s also a classically trained chef (and possibly an overachiever.) Reach out to Steve anytime if you’d like to to talk mise en place or the future retail.
WHITEPAPERS, ARTICLES & EDUCATED RAMBLINGS
Evolution in a Time of Crisis & the Renaissance of the Brick and Mortar
Anyone watching retail seemed to think it would be the internet that destroyed the brick and mortar store– and it certainly tried. Over the past few years however, retail has been in a bit of an evolutionary renaissance. Maybe even a liberation, and ironically it’s owed to the internet – and the technology that came as a result.
How marketers can prepare for Google ending third-party cookies on its Chrome browser
The recent announcement from Google is a positive development for consumers and data privacy, but comes as no surprise for creative, media and digital marketers.
Welcome to the New Decade of Retail
Another NRF Big Show is in the rear view and I have to say that I am optimistic about the new decade in retail. As you will read below there is a real sense of optimism, and change, in the air.
A Beacon for the Future
In their bid for relevance, Beacons face challenges beyond implementation and technology.
Shifting Expectations, Borrowed Equity and Retail’s Real Estate Problem
It’s no secret that the U.S. is “over-stored,” with two times more square footage of retail space per capita than anywhere else in the world. Retailers with prime real-estate positions are facing hard questions in an era where store and mall closings are an everyday occurrence.